How To Hire A Professional Writer – A Complete Guide

2020, the time when the world went fully digital, thanks to our (not so dear) friend, COVID-19. And now, in 2021, it’s time to take it up a notch. In 2021, the success of a brand will be measured by the quality of the content produced across all digital platforms. In-house or freelance writers have an important part to play then.

According to a study conducted by Global Web Index’s Social Media Trends 2019 report, on average, mortal beings spend around2.5 to 3 hours every day on social media networks. Owing to the epidemic, this trend has only doubled. We’ve spent nearly1.6 a trillion hours on digital bias in the first half of 2020 according to App Annie. * say what? *

What Is The Significance of Good Content?

Digital Content and Marketing go hand-in-hand. Indeed when it comes to Hunt Machine Optimization (SEO) or Dispatch Marketing, content plays a major factor in generating good business for your website. Also, it helps in boosting your brand identity, which is a solid palm for all! Through high-quality content, you communicate with, educate, and convert your followership to choose your brand amongst so numerous other options in the request.

Who Is a Freelance Pen & What Do They Do?

A freelance content pen is a tone-employed creative event that produces well delved written content (both long and short form) as per the guest’s needs. Freelance content pens are independent business possessors. They generally write for further than one customer at a time and are paid on a per assignment basis. They can help you with papers, blog posts, ebooks, scenarios for videos & website content. Principally, they make your life easy!

How To Hire Professional writers

Hiring the perfect content pen can be tricky as there are so numerous choices in the freelance world. Then an l come in handy while looking for a professed content pen. * You can thank us latterly! *

Set Your Pretensions

New startups and entrepreneurs frequently rush into hiring freelancers without a plan in mind. This results in poor communication, which might lead to content that doesn’t reverberate with your business module. 

Keeping your business pretensions in mind, prepare a content detail to partake with the implicit writers. Pro Tip Do a quick competitive analysis on the side. This will help you find a good writer to get your content rolling.

Fix a Budget

The freelance pen payment or their price range differs from one freelancer to another grounded on their niche, experience, and former guests. 

Setting a financial upper limit for content beforehand will constrict your hunt down 

and help you find freelance content writers that meet your conditions and also 

your budget.

Choose a Freelance Websites

Freelancing is one of the swift-growing requests in 2020. Hence, there’s no dearth of freelance platforms on the internet moment furnishing freelance services.

Then are some popular freelance websites where you can hire freelance services.

Freelance Content Writer Pay Rate

In India, the freelance content pen pay rate depends on how important they 

charge per word. Freshman freelance content pen pay rate is over to ₹ 1 to 3 per word, whereas a more educated freelance content pen can charge up to ₹ 4 to 10 per word.

Freelance writers can charge up to ₹ 6 per word for a 1500- word life composition to a gross quantum of ₹ for a 2000- word well- delved piece. Grounded on deadlines it can be ₹ 8 per word for a two-day deadline.

You can also hire a freelancer on a retainer contractually, in which the freelancer will work a certain number of hours per month in exchange for a fixed payment or a flat figure payment. A freelance writer’s payment varies grounded on experience.

What Makes a Good professional writer?

Writing is an art and pens, artists. To find a good content writer, you have to be willing to seek out the needle in the haystack.

Then are some chops to consider while looking for the perfect match!

Rigidity

SEO understanding

Exploration chops

Communication

Editing

Capability to meet deadlines

Rigidity

Writing style and tone may vary for every freelance content writer in the request but rigidity is a crucial skill you should look for. For case, you can not anticipate a specialized writer to write a good life blog. Choosing a professional writer with experience in multiple niches and who can acclimatize themselves to different individual assignments is always a plus.

SEO understanding

A good piece of content comprises two effects – excellent jotting chops and brilliant SEO optimization. Freelance content writers should retain a decent working knowledge of Hunt Machine Optimization (SEO) trends and how to draft SEO-friendly content. After all, what’s the point of creating precious content if it doesn’t meet the right stoner. During your original conversations with the writer, don’t forget to ask about their knowledge of Hunt Machine Optimization.

Exploration chops

A good piece of content is only as good as its exploration, which makes it a vital skill for any freelance writer. It adds credibility and value to the content. Makes it look well-informed by using ICT sources to enhance the quality of the content and give users formation. 

Communication

Communication is a major relationship factor between companies and their cult. Companies communicate with their consumers or cult through engaging content similar to newsletters, blogs,  press releases, etc that convey the brand communication and company values. And a good writer should understand that and write content in a way that impeccably veys the communication to the anthology like it was supposed to, It’s essential for any successful marketing strategy.

Editing

Real-time and effective editing is an important skill for a content writer. A good freelance content pen spends further time editing than they do on jotting. Writers need to have an eye for details of of of of of grammatical crimes, punctuations, and redundancies.

Capability to meet deadlines

As a customer, this is one of the most important rates you ask from a freelancer. Freelance writers work on numerous systems contemporaneously and 

occasionally they suck off further than they can bite. So, you should always look for someone who’s good at time operation and prioritizes systems grounded on their deadlines without hampering the quality of the work.

Questions To Ask a Content Writer

You’ve made a plan.  You’ve, set a budget, next exploration it’s time to hire a freelance content writer. Then are some questions to ask a writer before you seal the deal.

What Does Your Portfolio Look Like?

A portfolio is a document of former work samples that every freelancer maintains as their professional track record. A portfolio helps you determine whether a freelancer is able of furnishing the kind of content that you ask for. As you review their portfolio, you can ask about former work samples and how they measured their success.

What’s Your Niche?

Every writer has their interests. Some freelance content writers only like to work around their comfort zone and some like to explore and acclimatize according to their guest’s needs.

So it’s really important to ask them about their niche and how well they can acclimatize when demanded. For illustration, if you’re a fashion brand, you’d want a freelance writer who specializes in fashion and life jotting or has had former 

work experience in that particular field.

What’s Your Research Methodology?

As we said, great content requires great exploration. So a freelance writer’s capability to conduct exploration, digging up dependable sources that give credibility to your content is essential.

Knowing your freelancer’s exploration methodology is important because anything you post on your website needs to have a believable source. Cited content also saves you from any kind of uncertain legal arrears.

Are You Familiar With SEO?

In the digital period, Search Machine Optimization (SEO) and Content go hand in hand. Hence, a pen with an introductory understanding of SEO is always an added perk.

You can ask them general questions similar as

• Define SEO
• How do you conduct keyword exploration?
• What’s a meta-description?
• How do you make a piece of 

content more SEO-friendly?

How Do You Make Sure Work Gets Done on Schedule?

As mentioned before, freelance content pens work with multiple guests 

contemporaneously, and occasionally, they might fail to meet deadlines. Asking them how they prioritize and make sure every design is done on time will make you 

understand a freelancer’s time operation chops and that will help you pick out a good professional content writer.

How To Write A Content Detail

A content detail is a document created by a customer that contains all the instructions and information a freelance content pen needs to execute that piece of content. It needs to be a perfect combination of editorial direction and content marketing strategy 

to make sure the content is well-written and SEO-friendly.

Then are some effects to include in your content detail, that will give your freelancer everything they need to understand and execute the design.

Content Description

• Title & Sub-heading Ideas
• Target Followership/ Buyer Persona
• Brand Guidelines
• Questions To Answer
• Affiliated Motifs
• Competitive Analysis
• Primary & Secondary Keywords
• Internal & External Links
• Illustrations, Tables, and Infographics

With all this information from what freelance jotting is to set an optimum Freelance content writer payment, you’re all set to find yourself a perfect freelance writer.