The key to success in ecommerce is delivering an excellent customer experience at every touchpoint and increasing loyalty amongst existing customers. This can be achieved by using the right tools and having the right strategy in place. However, not everyone has a huge budget to spend on developing ecommerce sites and reaching their full potential.
Proximate Solutions will help you optimize your digital presence by offering you a range of services that include web design and development, e-commerce, and internet marketing. We can put you on the map and allow you to effectively interact with customers across different channels. Successful e-commerce development depends on a close collaboration between the client and developer. Before any development takes place, an in-depth analysis of all aspects of the project should be carried out, allowing the client to provide feedback that leads to a strategy based on sound business goals. This approach is key to delivering a bespoke solution that meets all requirements.
Benefits of eCommerce Consulting Services
- Refine audience through right customer targeting
- Create profitable offers for online businesses
- Increase sales and average order values (AOVs)
- Optimize omnichannel capabilities
- Maximize profits by delivering personalized eCommerce development solutions
UX and Visual Design
UX design and a good UI go hand in hand. It’s no surprise that companies investing in UX stand to see a great deal of return. Whether it’s redesigning the navigation on your e-commerce site to make it more intuitive or ensuring each product detail page is an engaging read, a good UX is what will set your company apart from competitors. Top eCommerce development agencies have a team of seasoned professionals who can improve your digital customer journey by making it more user-friendly, visually appealing, and enjoyable. With the power of UI/UX, you can deliver a compelling digital media presence that will improve brand value and boost customer loyalty.
Benefits of UI/UX
- Enhances user experience and facilitates better navigation
- Improves customer acquisition through better user engagement
- Optimizes development cost and time
- Boosts conversions on your products and services
- Builds on your brand equity
Unified Digital Storefront Development
A good e-commerce platform is the cornerstone of a thriving business. Online businesses that want to give customers an exceptional shopping experience are well-advised to use software that is both powerful and flexible. eCommerce development companies understand this need, and they design solutions that are built to be scalable, modern, and flexible. Businesses will benefit from an attractive e-commerce portal that helps solve the many problems faced by online sellers. When it comes to creating an online store, the process itself can be similar to building a house. Customers have many options when it comes to flooring, plumbing, and other aspects of their new home. Similarly, online stores offer different platforms that cater to specific needs.
Benefits of eCommerce Platforms
- Offers great customer service
- Provide flexibility and versatility in navigation
- Enhance user engagement
- Ensure data security
- Improves customer experience with data analytics
Scalable and Secure Hosting Infrastructure
When companies launch online stores, they have to choose a hosting provider that will keep their website up and running 24/7 and ensure it has the best performance. While most e-commerce platforms offer hosting options, third party web hosting providers are often in better positions to ensure maximum uptime, backed by enterprise-level redundancy, support and maintenance. It is essential for companies to have a robust website with consistent uptime. This allows you to maximize your sales and boost customer experience at the same time. Web hosting services also allow you to enhance your website’s search engine optimization, ranking higher on search engine result pages. E-commerce solutions from providers will ensure that your data is stored in PCI-compliant, GDPR, and cloud-native platforms.
Digital Customer Experience Analytics
Conducting business online requires companies to stay fully aware of what their customers expect from them. This understanding can be gained by using digital customer experience analytics, which are software programs that collect, store, and analyze data about visitors to an e-commerce site. These programs allow e-commerce developers to use the collected data to improve the customer experience on their sites.
E-commerce businesses use valuable data to improve their online presence and make smart decisions that benefit their customers. For example, using customer insights from surveys and social media, companies can determine the best ways to engage with the public. Additionally, data analysis can reveal trends about their products, leading some e-commerce businesses to monitor the competition and how people respond to it.
Benefits of Digital Customer Experience Analytics
- Delivers to customers – a cohesive experience across the company’s website
- Helps to conduct effective customer journey mapping
- Improves personalization
- Increases customer engagement
Digital Marketing
Digital marketing services are a significant part of modern e-commerce web development. Agencies offer several services to help businesses improve their online presence, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, web design, and email marketing.
Search engine optimization firms can help businesses review their existing goals and digital practices in order to determine what should be changed and what should be kept.
Digital marketing makes it possible for e-commerce stores to target the exact demographic that most interests their products or services. As a result, brands can focus on building their brand and bringing in more sales and revenue. With e-commerce platforms, businesses can also engage with customers in real-time, providing them with a better experience than they would get online elsewhere.
e-Market Integrations
You may be able to run a profitable online business with a single e-commerce platform, but chances are there will come a time when you require more solutions than one integrated website can provide. That’s why businesses should invest in tools that allow them to manage their entire inventory and business relationships in one place – tools that enable them to fully integrate their platforms into one custom tool.
This will allow your business to save time and money as you scale. Business systems are integrated with e-commerce via a seamless data enabler that boosts customer experience, increases conversion rates. As well as decreases transactional friction.
Do you Have the Right eCommerce Development Solution?
Hiring an e-commerce developer as soon as possible will guarantee that the company can transition towards selling products online.
Even if the brand has a physical store, online sales and an effectively designed e-commerce platform will let a business reach more customers across the globe. Something that was unimaginable just 50 years ago. Businesses are able to create a digital catalog that is available on their website and other online portals. This allows them to incur sales without relying on physical stores. As a result, e-commerce provides marketers with the ability to increase brand awareness, gain valuable insights through customer data, and acquire new customers.